The Ultimate Guide
To Fighting and Winning

By Dr. Russ Horine, President, Fight-Fast Direct, Inc.

 

Part 19 

The 4 Non-Verbal Channels

 There are four areas or “channels” that you can purposely “manipulate” in your nonverbal communication -- Physical Presence, Expressions, Gestures, and Sound. Now a lot of people take offense at that word “manipulate”. Get over it if you can. Because the benefits derived from effectively controlled non-verbal signals (Power Signals) are HUGE.

 If you still have problems with it, think of it like this. Torn jeans and a t-shirt may be your favorite outfit, but would you wear that to a job interview? Probably not. Why? Because you are attempting to (gasp) “manipulate” the interviewer by purposely controlling your non-verbal communication. (“What kind of manipulating creep are you?”)

 Alright… enough said. Let’s go over the first of the four “non-verbal” channels – Physical Presence.

 Physical Presence:

This is your appearance, posture, and use of space. Dress may seem obvious as I just pointed out, but posture is also an element in communicating your emotional state.

 Posture – or the way you “stand”, sit, or carry yourself -- generally conveys how much interaction you desire, your particular reaction to an individual, and your current level of self-confidence. There are two main elements of posture: your physical orientation and the position you adopt.

 For example, body lean is the best indicator of a person’s involvement in the situation. If you are face to face with the person you are speaking with and maintain an open body position with a slight forward lean, you’re conveying an interest in that person and a desire to continue interaction. If, on the other hand, your orientation is at an angle to the other person and you’re maintaining a closed body position, you’re conveying a lack of self-confidence, or a desire to end the encounter.

 Use of space is the last component that conveys your physical presence. It relates to how space is utilized and occupied, particularly the distance between people. To increase the perception of you’re “alpha-ness”, you’ll want to pay close attention to your posture and your use of space. Alphas are not all that concerned about violating another’s personal space because, the way the Alpha sees it, it’s all his room anyway.

 Here are some more “Physical Presence” tips to being an Alpha.

  1. Darker color clothing, uniforms, and clothes that emphasize height will increase the perception of dominance.
  2. Portray power and confidence by standing square to the other person, and maintaining a wider foot stance than normal.
  3. Lean forward while speaking and then straighten while listening.
  4. Interact at a closer distance than normal and claim more personal territory through your posture and sweeping gestures.
  5. When entering an establishment (bar, restaurant, etc), pause at the door and take a look over the entire place. When seated, don’t be concerned about “taking up room” (maybe by slinging your arm across the chair next to you).
  6. Alphas are always in motion, rarely sitting absolutely still for any length of time.

 Expressions:

During a confrontation almost all of your adversary’s attention will be focused on your face – so your facial expressions will be their main source of information. So it’s important to understand what you’re actually saying with your face and eyes so you can effectively control your nonverbal communication.

 There are a few things you can concentrate on that will give a lot of control over your nonverbal communication. Here they are:

 1. Neutralize your expression. Alphas typically have extremely controlled facial expressions. Someone who is perceived to be highly dominant is very good at neutralizing any hint of emotion from their face.

 2. The Eyes: This is huge. I’m sure you’ve heard that the eyes are the “gateway to the soul” and in many ways that’s true. Research shows that the eyes are the most effective “tell” of a persons emotions, level of interest, arousal, or attentiveness. The eyes also play an important role in persuading and influencing the attitudes of others.

 Now it’s tough to try and consciously control everything that’s happening with your eyes and still remain sane – so we’ll concentrate on the big stuff.

 Subtle eye movements can communicate enormous amounts of information to your adversary. It’s all going on subconsciously, so it almost seems like “voodoo” or something. But believe me, there’s no witchcraft or magic going on here. As I’ve said, this is all based on science and observation – and I’ll bet you’ll find it as fascinating as I did.

 Anyway this “Visual Dominance Ratio” (VDR as it’s called in the world of geeks), is a reliable index to the amount of power one individual possesses over another. It seems as though nature has endowed eyes with the ability to encode power and dominance. Visual dominance can be measured and expressed as a ratio. The VDR is a measure of the percentage of time looking - while speaking, relative to the time spent looking - while listening.

 As the level of making eye contact while speaking increases, and the level of making eye contact while listening decreases, your visual dominance ratio goes up. In fact, communicators who exhibit a high VDR of 55/45 (55% making eye contact while speaking to 45% eye contact while listening) are perceived to be significantly more powerful communicators than those with a moderate VDR of 25/75.

 Okay… maybe I’m getting a little too technical here, so I want to you consider this in real world terms for a moment. Think about a person you personally knew who commanded a great deal of power and respect. Maybe an old boss. Now, honestly, did he hang on your every word? Probably not. While you talked he often looked away, maybe even worked on something else while you were trying to make an important point. On the other hand when he spoke to you he practically burned a hole in your head with his eyeballs. These are Alpha characteristics.

 So if you want to send out alpha-signals you’ll have to start paying attention to your own eye contact patterns while talking and listening. Looking away while speaking (gaze aversion/gaze avoidance) can be disastrous for your Alpha standing – especially a downward averted glance. Looking downward is universally recognized as a sign of weakness and submission to another. Individuals who exhibit consistent gaze avoidance or gaze omission are presumed to be afraid to look at others. These individuals are judged to have minimal leadership capacity and are usually relegated to the low-status category.

 To establish a high Alpha ranking (or a high VDR) you must spend a larger percent of the time making eye contact while speaking than you do while listening.

 As the VDR formula suggests, too much eye contact at the wrong time can also decrease perceived power and status. Continual eye contact and attention while being spoken to equates to lower power and status because it looks like you’re “hanging on their every word”. Eye contact while listening is showing interest in what is being said and granting permission to the other communicator control over the conversation. While this is very beneficial behavior for increasing the gamma-signal, it enhances the other person’s alpha-signal while diminishing your own. When it comes to establishing dominance or power, you must remember that it’s a zero-sum game. You either win or you lose the Alpha game.

 So to send Alpha-signals, you need to:

  1. Effectively neutralize emotional expression…
  2. Eliminate the downcast and shifty eyes…
  3. Make sure you’re making more eye contact while speaking than when listening…
  4. Avoid visual attentiveness to individuals who compete with you for dominance.

 Also, when greeting an individual avoid the “eyebrow flash” (raising your eyebrows up and down quickly during initial eye contact, is a gamma signal), an open mouth expression, or winking. Instead, mutual glances, or a simple smile prove to be successful greetings that don’t yield power.

Til next time…

 

                        Regards,

 

 

Dr. Russ Horine
Fight-Fast, Inc.

“If you look like a rabbit, and act like a rabbit, you will be treated like a rabbit
– prey for all predators.”
– Stony Brook

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